MAUI JIM

What sets Maui Jim apart from other brands is our unique ability to combine industry-leading technology, the culture and spirit of Hawaii, and all the benefits of an independently owned business.

The harsh glare of the Hawaiian sun is what inspired us to design a lens that not only shields the eye, but also improves the colour, clarity, and detail of the world around. Designed with your comfort in mind, our PolarizedPlus2® technology reduces the impact of the sun’s harsh glare while offering relief from a number of long-term health risks. With lens materials and colours for every condition, the view’s better from here!

Maui Jim got its start in 1980 as a small company selling sunglasses on Ka'anapali beach in Lahaina, Maui. Seeing a need in the market for technology that could combat intense glare and harmful UV while bringing the brilliant colors of the island to life we engineered the revolutionary PolarizedPlus2® lens.

What began as Maui Jim's Classic Collection of seven styles, has evolved into over 125 styles of sunglasses, all of which are polarized and protect from 100% of UVA and UVB rays.